Reference Guide
The 32 Personas
Each persona is defined by a 4-letter code representing your position on four dimensions: Physical, Social, Lifestyle, and Values.
Code Key
PHYSICAL
A = Fitness
You lead with physical vitality and take pride in how your body performs. Your energy and discipline around fitness signal drive and self-investment.
B = Maturity
You lead with depth and lived experience over raw physicality. Your presence carries weight because of who you are, not how you look.
SOCIAL
C = Leadership
You naturally take charge in social settings and people look to you for direction. Your confidence in leading creates a sense of safety and momentum.
D = Presence
You draw people in through quiet attentiveness rather than commanding the room. Your ability to make others feel seen is your strongest social asset.
LIFESTYLE
E = Adventure
You are energized by novelty, adventure, and spontaneous experiences. A life without surprises feels stagnant to you.
F = Stability
You are grounded by routine, consistency, and a reliable foundation. You build a life that feels secure and sustainable over time.
VALUES
G = Traditional
You value clearly defined roles and responsibilities in a partnership. Structure and tradition give your relationships a reliable foundation.
H = Egalitarian
You believe partnership roles should be negotiated, not inherited. Shared responsibility and flexibility define how you build a life together.
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